In the USA, Email’s ROI in 2020 was $40.56 (US) for every dollar spent. Even though it has dropped last year, and is projected to drop in 2013, Email ROI is still by far the best ROI you can find. Email marketing is one of the least expensive marketing channels, and according to the DMA, […]
Omnistar Mailer has been around for several years now and it has grown into a robust subscription manager and mailer, including most if not all, of the features you’d expect from the industrial strength self-hosted mailers. From the uncluttered interface to the clean statistics and charts, Omnistar’s mailer is a serious contended to it’s more […]
A self hosted solution with nearly a decade of development, Interspire’s Email Marketer is a powerful robust solution for lists of any size, or complexity. If you are serious about list management, timed autoresponders, and seemless newsletter mail outs, while being knowledgeable enough to host a solution yourself, this is the product for you. I first started using […]
GetResponse is a feature-rich and mature email marketing solution, fully scalable and very capable of handling small and very large lists (1 million+). For over 10 years now, it has provided regular feature updates, and expert support for creating and managing email and video marketing campaigns, newsletters, and autoresponders. First let me say GetResponse only barely edges […]
AWeber is one of the most popular newsletter / autoresponder services available today. As a hosted solution with a decade’s worth of development behind it, it is a very powerful tool with a large community of power users to draw experience from. Because AWeber is a hosted solution from a well-known vendor the likelihood of your […]
iContact is another hosted solution with an autoresponder, newsletter mailer, a great platform and all the bells and whistles you’d need to completely manage your email list. In fact, iContact is used by major corporations and websites like Nissan, Electrolux, and College Humor, and they tout a delivery rate of 99%. If you’re looking for […]
Social media has changed the face of business. Earlier business owners were a distant entity for the customers as they were nowhere in contact with them, but not anymore. The internet has facilitated the close liaison of customers and owners on a common platform, that of social media, mainly Facebook. Customers can now directly lodge […]
An email marketing strategy is a very cost-effective method to increasing traffic to your organization website and for building a long term relationship with your target audiences. There are several factor that will increase the success and effectiveness of your email marketing newsletter. In many ways it is similar to the goals that you have […]
Are you working your butt off to run your Internet business? A constant feeling you’re not making enough progress? (At least the bank balance says that) Slaving over weekly blog posts Marketing these on various social streams to build a social following Building a thriving online business may often feel like an insurmountable task Does […]
Everyone and the baker talks about money being in your double opt-in mailing list. That Email marketing can be a virtual cash machine when it’s done right. Hence, you’ve got to focus on how to dramatically increase your Email open rate. While Email marketing can be a virtual cash machine, if you cannot get anyone […]